In a changing market where customers value authenticity, responsibility, and locally sourced food, butchers – such as Arthur’s Butchers – have a rare and fortuitous opportunity to expand their reach beyond their regular patrons. Such an expansion for Arthur’s led to them opening a new shop in the Guildhall shopping centre in Exeter.
We then shot a gorgeous 360° image to compliment the new and sleek design of their new city-centre shop as part of their social media drive. See the Facebook 360°. This helps but the shop in context with its surroundings; a more familiar interaction that looking at a map.
- Their Deli café VR tour gained hundreds of new engagements on social media.
- Easily integrated in their website, complimenting their existing portfolio.
- The stunning image of their Topham store acts as a kind-of virtual store, showing off their huge selection of delicatessens.
- Google data suggests that the inclusion of a virtual tour increases footfall by up to 20% over one year.
For other store tours, see also In2 Bed Google Tour for inspiration.