Education sector | virtual tour case study
University of Exeter
We worked closely with Exeter University to create a virtual tour rich in content to ensure all their marketing goals and deadlines were met. We delivered a phased approach to provide a combination of high-quality 360 imagery for inside and outside the facilities, alongside aerial photography taken with our specialised drones.
The numbers that make us proud
The tour has had over 105,810 visitors since it was launched, showing the exceptional reach.
This tour is performing exceptionally well and has over 1,039,724 scene views, with views rising daily
Users that visit the virtual tour spend an average of 10 scenes for over 5 minutes
The Brief
The University of Exeter collaborated with The Virtual Tour Experts to build a rich and engaging 360° virtual tour covering its main campuses. The project included aerial drone imagery, high-quality ground-level panoramas and a fully branded user interface. With the goal of extending the university’s reach and enhancing online engagement, the tour features accessibility functionality, immersive navigation, and a virtual tour editor that enables in-house updates with ease. The Exeter University virtual tour allows users to explore the campus grounds and facilities available.
What we achieved
Amongst a standard features and processes we worked with Exeter University to implement a range of bespoke components that makes this virtual tour stand out in true form.
Easy Navigation
Through the menu or navigational hotspots users can easily navigate through the tour to explore all spaces on the campus
Accessibility Widget
Our accessibility widget follows WCAG guidelines and creates a more accessible platform to allow users to interact with the tour in a way that suits them best
Information-Rich Hotspots
The tour includes several informational hotspots, including video and imagery that educates users on the various spaces and features within the vault
World-Class 360º Images
Each scene on the tour portrays world-class high-quality 360º images that have been captured to show the campus in the best light
Accommodation Walkthroughs
Show off rooms, kitchens, and communal areas in true scale with feature tags, info hotspots, and booking CTAs
Seamless Website Integration
Seamlessly embedded on the website to give prospective students access without slowing anything down
``Their level of customer service has been exceptional, they really want to provide the very best product and continually look to improve the platform and have a real eye on the future. The Content management system (CMS), is incredibly easy to use and has given us the freedom and flexibility to develop our own tours.``
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Unique benefits that are perfect
for student-focused virtual tours
- a stunning visual showpiece of the University and its facilities.
- fast loading and responsive.
- increase their social appearance and engagement rate throughout their online presence.
- attracting current and future prospective students.
- the tour has been a huge hit with users spending an average of 10 minutes engaging and exploring.
- unique split-screen design in keeping with their strong branding.
- Exeter is able to build custom tours from the portfolio of 360s for specific audiences and groups.
- a search by subject feature allows students to take guided tours only showing scenes relevant to them.
- our virtual tour editor allowed Exeter to add, edit and manage content on their virtual tour including adding hotspots, information buttons, and changing videos. This ensures the tour can be adapted year after year without additional costs.
- content management system giving staff options to add information to scenes, create and edit hotspots and add introduction videos.
QUICK LINKS
Exeter University Virtual Tour | The Virtual Tour Experts