Product sector | virtual tour case study
Hunter Stoves
Hunter Stoves is a leading manufacturer of stoves and log burners based in Exeter. The challenge was to find a visually engaging way to inspire and educate their global network of customers, resellers, and suppliers.
The numbers that make us proud
Over 8,312 scenes views from a virtual tour with only 7 scenes. This proves just how impactful a showroom tour can be.
A newly launched tour seeing users spending over 6 minutes exploring the virtual showroom.
How the client rates their experience with us and with the virtual tour product.
The Brief
The solution created has now extended their physical showroom to a 24/7 sales and marketing tool that can be accessed by anyone, at any time, from any location. The tour is increasing awareness, creating outstanding engagement, and highlighting the very best of Hunter Stoves’ products.
What we achieved
Amongst a standard features and processes we worked with Hunter Stoves to implement a range of bespoke components that makes this virtual tour stand out in true form.
Virtual Showroom
A visually stunning virtual showroom, transforming Hunter Stoves’ physical space into a global, always-accessible sales and marketing tool.
Exceptional Engagement
Exceptional engagement, with 100% of users exploring all spaces for an average of nearly six minutes per visit.
Fully Interactive
Interactive product features, including “change of state” views that let users open and close stoves to explore every detail.
360 Video Integration
Integrated video elements, showing the stoves in action to create warmth, realism, and emotional connection with the brand.
Customisable CMS
Fully customisable CMS, giving the Hunter team full control to add, edit, or remove hotspots and update product information as ranges evolve.
Powerful Marketing
Powerful marketing flexibility, enabling each product range to be displayed independently, shared with clients, and aligned with Hunter Stoves’ distinctive branding.
``Great company to work with . . . Amazing product, easy to use with spectacular results. I would 100% recommend.``
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Unique benefits that are perfect
for product-focused virtual tours
What Makes Hunter Stoves Virtual Tour Unique:
- Integrated Video: Showing users how the stoves look and feel in action using embedded videos that seamlessly fit into the static 360° images. This beautiful feature created warmth and connection – bringing the tour to life.
- Change of state feature: Allowing users to interact with products as they ‘open’ and ‘close’ the stoves. This creates product depth letting users see all aspects of the product.
- Information hotspots: Containing branded, customisable information and images including brochures, other products, and all the details needed for individual products. These are edited and updated using our content management system (CMS).
- Multiple display options for marketing rooms: Allowing each product range to be displayed independently as a separate tour to easily share specific product ranges with clients.
- Fully customisable CMS: Allowing images and information to be updated as product ranges change over time. The client also has full access to add new hotspots, as well as edit or delete existing hotspots.
How Can Virtual Tours Help My Business Grow?
- Branded Elements: All elements can be altered to feature specific brand colours.
- Global Reach: Anyone can experience your products as if they were there.
- Anytime Viewing: Clients can explore at their convenience, to make informed decisions.
- Customisable Information Hotspots: Include important information across the scenes.
- Interactive Experience: It’s a more engaging way for clients to interact with products.
- Cost-Effective Solution: Save on travel expenses and logistical challenges.
- Competitive Edge: A virtual tour shows that you’re adapting to the needs of a global market and prioritising client experience.
QUICK LINKS
Hunter Stoves Virtual Tour | Created by The Virtual Tour Experts