Care home sector | virtual tour case study
Northfield House Care Home
Choosing a care home for a loved one is not an easy task. The team at Northfield House commissioned a nursing care home virtual tour so that relatives could easily view their offering to find the right match for their loved one. The tours also help to reduce anxiety with future residents enabling them to explore and gain familiarity with the home prior to their arrival.
The numbers that make us proud
Our clients rate our state-of-the-art virtual tour editor and work produced 5/5.
A small tour with only 10 scenes has over 2,890 scene views, with views rising daily
Users that visit the virtual tour view an average of 10 scenes for almost 6 minutes
The Brief
Northfield House Care Home in Stroud partnered with the Virtual Tour Experts to create an immersive 360° virtual tour so that future residents and their families can explore the home’s accommodation, communal spaces and gardens from anywhere. The tour helps reduce anxiety for prospective residents by giving them familiarity with the environment prior to arrival and is designed to run smoothly across devices, with staff given tools to update content as needed.
Our Virtual Tour Editor offers a multitude of options and unique fully customisable features to meet each and every requirement.
What we achieved
Amongst a standard features and processes we worked with Northfield House care home to implement a range of bespoke components that makes this virtual tour stand out in true form.
Remote Showcase
A welcoming visual showcase of Northfield House’s rooms, dining areas, lounges and gardens, helping families get to know the setting remotely.
High Engagement
Extended engagement time, with users spending an average of 5 minutes 37 seconds exploring the tour.
Reduces Anxiety
Reduces anxiety and unknowns, allowing future residents and families to familiarise themselves with the home before visiting in person.
Scalable Content
Staff-manageable content system, enabling updates, hotspot edits and media changes without needing external support.
Fast & Responsive
Responsive and fast-loading design, ensuring smooth access on desktop, tablet and mobile devices.
Marketing Tool
Digital marketing asset, boosting online visibility and helping with SEO by increasing on-site time and interaction.
``Great to work with, very professional and great results. Highly recommended.``
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Unique benefits that are perfect
for nursing home-focused virtual tours
- increased time on site – better connecting users and helping SEO.
- the tour helps reduce anxiety with future patients as they are able to explore the environment prior to arrival.
- a virtual tour editor to add custom features.
- the high-level photography showcases the venue at its absolute best 24*7.
- reduced time in show rounds as future residents and their families can now use the virtual tour to explore many of their spaces.
- fast loading and responsive.
Visit the Northfield House website.
QUICK LINKS
Northfield House Care Home Virtual Tour | The Virtual Tour Experts